Why this book exists
Why I wrote Average to Amazing, who it’s for, and how it can help you build long-term momentum in your career and not just chase the next job.

INTRODUCTION
Why This Book, Why Now
We spend too much time working for work not to work.
That’s something I’ve said many times over the years, not because it sounds clever, but because it’s true.
For many professionals, work feels like a treadmill.
We move from job to job, project to project, quarter to quarter, but never stop to ask:
Is this getting me anywhere I want to go?
What the book helps you do
A career isn’t built on luck. It’s built on decisions.
This book gives you a practical blueprint for creating momentum, meaning, and growth in a world that never stops changing.
You’ll learn how to:
- Build momentum that lasts beyond your next role
- Find clarity, meaning, and direction in your work
- Create career success in an era of constant change
- Stop drifting and start designing your path
- Apply fundamentals that actually work in the real world
- Make better decisions about your career direction and timing
This isn’t theory. It’s what works.
The Five Fundamentals
At the core of the book are five timeless fundamentals that shape real career success:
1. Capability
Deliver real value, grow your skills, and build confidence over time.
2. Communication
Express yourself clearly, influence decisions, and earn trust.
3. Community
Build relationships and networks that support your growth.
4. Consistency
Small, steady actions that compound into long-term success.
5. Curiosity
Stay relevant, adaptable, and always learning.
Why this book matters now
Work has changed. AI is everywhere. Careers are less predictable. Paths are no longer linear.
The people who thrive today have one thing in common:
They make better decisions.
Better decisions about where to focus.
Better decisions about timing.
Better decisions about opportunities — and what to avoid.
Average to Amazing helps you build clarity, confidence, and a practical strategy that works in the real world.
Get Your Copy!
You can order a printed copy of Average to Amazing directly from this page.
- Professionally printed
- Signed copies available (optional)
- Shipped directly from Vancouver
- Limited first-run stock

SPEAKING & EVENTS
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I speak at association events, leadership retreats, and career development sessions on:
Companion Worksheets & Toolkit
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